Nearly every challenge of building a community can be met by asking yourself, “How do I achieve this by working with my people, not doing it for them?”

communities are simply groups of people who keep coming together over what they care about. The most vibrant communities offer members a chance to act on their passions with one another.

If you want to spark your own community, you’ll need to first pinpoint your people. Find your kindling—those early allies who care about what you care about enough to manifest your idea for a community into an actual gathering of human beings. Though there may not be many of them, the first people you involve are consequential. They will set the to

What is something your people can’t do solo? Or that would be better in a group? The more compelling the shared activity, the more likely you are to spark a community. Is the activity purposeful? Tie the activity back to your community’s purpose. And communicate that purpose explicitly, as Gavin Pretor-Pinney did when he formed the Cloud Appreciati