Creativity: A Short and Cheerful Guide

don’t ask yourself who is right. Ask which idea is better.

So you just sit there and, eventually, as the mind quietens, odd ideas and notions relevant to your puzzle start popping in your mind. But they are … odd! And the reason they seem odd is that they’re not what our usual logical, critical, analytical mind is used to. They don’t arrive in the form of words, in neatly typed little sentences. Because th

the language of the unconscious is not verbal. It’s like the language of dreams.

That’s the great thing about working in comedy. If the audience doesn’t laugh, you know you’ve got it wrong.

The first was that the creative architects knew how to play. The second was that the creative architects always deferred making decisions for as long as they were allowed.

Making an imaginative leap

If you are an experienced writer, and you show people your work, there are four questions you need to ask: Where were you bored? Where could you not understand what was going on? Where did you not find things credible? Was there anything that you found emotionally confusing?

the longer you sit there, the more your mind slows and calms down and settles. Once that starts to happen you can begin to focus on the problem you’ve chosen to think about.

Writing is easy. Writing well is difficult.