Clockwork, Revised and Expanded: Design Your Business to Run Itself
Big Beautiful Audacious Noble Goal (Big BANG). Often, life-defining moments, traumas, or childhood dreams are catalysts for a personal purpose that your company can serve. The financial trauma I experienced by grossly mismanaging money and seeing my nine-year-old daughter compelled to save our family from financial ruin by volunteering her piggy-ba
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You do your QBR to deliver on your Big Promise.
Mike Michalowicz • Clockwork, Revised and Expanded: Design Your Business to Run Itself
“Sustained profitability depends on efficiency. You can’t become efficient in crisis. In crisis, we justify making money at any cost, right now, even if it means skipping taxes or selling our souls. In crises, the Survival Trap becomes our modus operandi—until our survival strategies create a new, more devastating crisis that scares us straight or,
... See moreMike Michalowicz • Clockwork, Revised and Expanded: Design Your Business to Run Itself
“We had a client once tell us that outsourcing copywriting was like outsourcing the heart and soul of her business,”
Mike Michalowicz • Clockwork, Revised and Expanded: Design Your Business to Run Itself
Your Big Beautiful Audacious Noble Goal is a driving force for you, and it is your corporation’s purpose. It is not your thing, though. Your thing, your Big Promise, is what you ultimately deliver to your clients and customers. To further clarify, it’s not a specific product or service. It’s what you intend your company to be famous for, that thing
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When you have an uncomplicated path to being worry-free about the operation of your business, I am delivering on my Big Promise. When your business is running without you, your experience with entrepreneurial time poverty—where your business sucks up every waking moment of your life—has been further addressed. And maybe you will even join the movem
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Your QBR must be run optimally to make the Big Promise happen. The “to” being the link. When you determine your Big Promise and your QBR, run a quick “to” test to make sure they are linked. For me? I “write books” to “simplify entrepreneurship.” Mrs. Wilkes’ “prepares the best food” to “make it taste like Grandma’s.”
Mike Michalowicz • Clockwork, Revised and Expanded: Design Your Business to Run Itself
You need to identify a homologous community that connects repeatedly at one or more congregation points to address their specific needs and wants.
Mike Michalowicz • Clockwork, Revised and Expanded: Design Your Business to Run Itself
The thing is, even though it seems like the four-week vacation is all about you getting a vacation from your business, it isn’t. It’s about your business getting a vacation from you.