Certain productive obsessions are bound to thread their way through your life, appearing here as a theme in the novel you write, there as the destination for a family vacation, and somewhere else as membership in a group or as an impulsive purchase.

You do not want to go too long without a productive obsession in place, since that will mean that you won’t really be thinking.

IF WE BETTER UNDERSTOOD MEMORY AND IMAGINATION we might discover that memory is in part the way that persistent productive obsessions recombine instantly and that imagination is our repertoire of persistent productive obsessions dynamically recombining.

Each of us has that do-nothing, watch-a-little-more-television place in our heart and that think-intensely and work-well place, but the latter is harder to engage. The life of your productive obsession depends on your constant recommitment to your ideals, intentions, and efforts.

if their obsession takes them no further than wringing their hands and spinning their wheels, it is not productive. Their obsession, as excellent as it might be if they genuinely embraced it, is as negative as any other unproductive obsession while it remains a fantasy shrouded in worry.

Begin to look forward to your coming brainstorm. Begin to smile at the thought of it. Began to organize a bit in anticipation of clearing the decks. Begin to wean yourself from this or that distracting activity. Get ready. Soon you will begin a fine month of productive obsessing. I hope you are eager!

The only sensible course, with respect to each new potential productive obsession that you field, is to pause and think.

If you can get from San Francisco to Paris in twelve hours, what can’t you do in a month? You could get in a lot of productive obsessing — or learn about your idiosyncratic ways of preventing yourself from using your brainpower. In a month you could produce a brainstorm or learn why you refuse to cultivate one.

Most people harbor the hope that “when things change” or “when things improve” they will do a better job of productively obsessing and paying attention to their brainstorms. It is much smarter not to wait for that mythical time to arrive.