(Amazon) Prime time in web3

Web3 teams have an opportunity to learn from and improve on the strategy of commoditizing the complement. In this essay, we’ll discuss why building and commoditizing a product on top of a user-owned protocol offers maximum leverage to execute this strategy, with potential for stronger economic equilibriums that drive growth, and value, beyond that ... See more

Because Braintrust relies on a protocol for things that humans might do in a normal marketplace, and because it can pay for work that other marketplaces would need to use cash for with tokens, it can keep fees lower (but will need to make it up by giving away ownership). Giving away ownership might actually create more long-term value, because thos... See more