Actionable Gamification: Beyond Points, Badges, and Leaderboards

Richard Bartle’s Four Player Types (Achievers, Socializers, Explorers, and Killers)

When you fail in your core competency, instead of deleting the app in anger, users actually rush to solve the problem for you.

where a game designer no longer needs to continuously add additional content to keep the activity fresh and engaging. The brain simply entertains itself.

people do not take actions that are necessarily the most economical, but actions that make them feel the smartest.

the reason you are using a product on Day 1 is often very different from that of Day 100.

Product Gamification Workplace Gamification Marketing Gamification Lifestyle Gamification

creating engagement and loyalty in their experiences.

motivation, where you are engaged because of a goal or reward, and intrinsic motivation, where the activity itself is fun and exciting, with or without a reward.

(Often times this could be seen if the gamified system has a no-brainer dominant strategy95, which falls under Choice Perception.)