36. Re-bundling the creator economy + labels in web3 w/ Yancey Strickler

Imagining a world where a metalabel is a common paradigm that people create. Where the output is a little bit slower. Where there is more deliberation, more pairs of eyes on things. I think it’s just a healthier experience.

A core strategy of what we build at Metalabel is based on the assumption that CONTEXT is queen.

If we want people to make different decisions is to challenge people what to think of the self. Who are you, what are all the dimensions of you? It’s in those dimensions that you challenge what you care about. That person has a different sense of what is right and what is wrong.

About MetalabelAbstracting the concept of a label away from the music industry: it’s a hyperstructure (borrowing the term of Jacob Horne from Zora) that I call the metalabel. It’s a person or group of people creating a common identity for a shared purpose producing public releases that manifests their point of view.

Optimising the personal well-being of the creator vs the creator listing in the algorithm.Making things that feel like they matter vs something that grabs people’s attention.

Web3 is about the freedom to opt-in to systems and to opt-out of them.

Changing how we think of value requires changing how we think of self. Bentoism is an answer to that, a practical framework to think about the Now Me, Now Us, Future Me, Future Us.

Personal storyAfter leaving Kickstarter started Yancey started to investigate the system of valueWhich led him to publish a book called This Could be Our Future.

The ways to provide context on our digital profiles (e.g. Linktree) are very limited. The creator economy does a poor job at that.