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10 Factors To Consider When Evaluating Consumer Subscriptions
Consumer Subscription KPI Benchmarks: Retention, Engagement, and Conversion Rates
Parsa Saljoughianmedium.com
Revisiting Lifetime Value and Customer Acquisition
digitalnative.substack.comdigitalnative.substack.com
Subscriptions are unbelievable. You have recurring revenue that, ideally, compounds month after month. Nothing else matters because you have growing subscriptions. And then it stops. Suddenly, you report a loss in subscribers. And panic ensues. Suddenly, you ask: should I have been so anti-ad all these years?